The recent announcement of major job cuts at Ford Motor Co. notwithstanding, California’s new vehicle market is said to be off to a solid start for 2019.
While the market experiences a mild decline, new vehicle registrations are trending to exceed 1.9 million sales in 2019.
According to the California Auto Outlook First Quarter 2019, market share for non-luxury SUVs continues to increase, reaching 30%, while market share for small car sales decreased from 24% to 20% since last year.
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