Any real estate agent will tell you that business is all about building relationships. To do this, many use their "sphere of influence," or social network. Some form alliances with relocation companies or other business professionals for their referrals. Then there is the traditional "floor time" (working the reception desk of a real estate office), open houses, and mass mailing postcards to neighborhoods.
"Postcards and references will only get you so far," said Steven ...
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