2017-06-15 / Columns

Turning small donations into big potential

Conejo Valley Impact Club supports cancer support group

Every community has many people who feel inspired to impact lives and who want to make a difference. They want to be a part of something bigger than themselves.

“The problem is most folks aren’t rich,” says Jay Lieberman, local entrepreneur and Impact Club co-founder. “So the act of writing a $100 check or whatever small amount they can afford doesn’t feel like they’re making a lasting impact. And because that small donation doesn’t feel significant, 99 percent of the people who could write a $100 check don’t.”

The result is thousands of people in every community—untapped potential to make a difference—do nothing because they don’t see how their small donation will make a huge impact on the family, cause or organization that receives their contribution.

“A $100 donation by itself won’t do much. The solution to this problem in the business world is crowdfunding. The capital of one person can’t bring the idea to life. But the capital of $100 each of 100 backers/supporters equals $10,000, which absolutely can bring something to life,” Lieberman says.

The Impact Club turns small donations into large potential. If 100 people join the Conejo Valley Impact Club, and those 100 members commit to writing four $100 checks per year, one per quarter, then $40,000 of capital will be injected into the community to help children and families.

Every Impact Club member who donates shares an equal equity stake in the impact achieved.

The Conejo Valley Impact Club was launched this year and held its first meeting at Westlake Brewing Company on April 25. Three local charities presented their needs and the club’s members voted. The winning charity that night was the Cancer Support Community, which received $5,500 in one hour.

As of June 9, the Conejo Valley Impact Club has 57 members. The club meets quarterly.

For more information on the next event and how to become an Impact venture capitalist, visit ImpactClubConejoValley.com or call (310) 849-2282.

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