Embracing Change

Several hundred Dilbeck sales partners gathered at the Sportsmen's Lodge in Studio City recently for a motivational and informative event.

The program started off with a stepbystep technology demonstration by Stephen Kaseno, a sales partner in Dilbeck's Westlake Village office. "Some of you are scared of technology," said Kaseno, "but you need to embrace it. It is so important to today's market."

Following Kaseno, Bob MacCulloch with Golden Crest Realty, Inc. Consulting Group explained the benefits of the 'Secret Order of the Golden Rhinoceros."

"All of you are professionals with many years of experience but the real estate market is constantly changing and sales professional need to remember the following: Master the moment, do a little bit more and, finally, be accountable," said MacCulloch.

After the keynote speaker the group broke out to round table discussions. The featured speakers and topics at the tables were Dan Sanchez, from the Burbank office on Short Sales, Anngel Benoun and Sue Bernstein on REOs in today's market, Rebecca Ohan and Geoff Yale on marketing and Christie's Great Estates, Luis Malaga and his team from Ambassador Capital on financing in today's market and how it affects market areas.

Dilbeck Estates Christies Great Estates is a family owned company that has been serving Southern California for more than 50 years. It has 14 offices and more than 650 agents. For more information on the company and its agents, visit www.Dilbeck.com.